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Restaurants finding Twitter a cheap, effective marketing tool

by Erik on June 29, 2009

in Interesting,New Tech,Social Media

I was having a discussion the other day with one of my employees about the benefit of twitter and how it can be utilized in a business setting as a value-adding marketing tool. He was not so convinced. He could only see twitter as a way to tell people what you were doing at any [...]

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IBM and the Web 2.0 World

by Erik on June 24, 2009

in Censorship,IBM,Privacy,Web 2.0

Serendipitously, I just uncovered a post relating to IBM and social media use guidelines, which I wrote about yesterday with regard to the Associated Press’ new policy. IBM’s document is a “public submission to the Department of Homeland Security as part of their Privacy Workshops they hosted in Washington D.C. earlier this week.” photo credit: [...]

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Tech Payoff for Companies Remains Elusive, Study Finds

by Erik on June 22, 2009

in Markets,ROI,Social Media,Technology

A recent post to the New York Times Bits blog has a very news-worthy byline. “A new economic index paints a disheartening picture for technophiles — at least the ones inside corporate America” it reads. The article continues to paint a bleak picture for firms that are investing hundred’s of millions of dollars into technology [...]

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Be Nice.

by Erik on June 17, 2009

in Business Logic,Philosophy,Uncertainty

Your attitude is one of the most powerful tools in your professional arsenal. How you choose to interact with people will ultimately govern how well you can do your job. And there are two things you control there: the circle of people with whom you interact, and how you talk (write, etc) to them. I [...]

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Companies use only two thirds of ERP system functionality

by Erik on June 17, 2009

in Business Logic,Information,ROI,Technology

Most organisations use only 64 percent of their enterprise systems core functions, according to a recent Accenture survey. “About half said they don’t need all the capabilities while a fifth explained that they didn’t make use of all the functionality due to lack of time to learn how to apply them,” said Accenture. [via InfoWorld] [...]

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Smartphone Rises Fast From Gadget to Necessity

by Erik on June 10, 2009

in Economy,Smartphones

In today’s recession-racked economy, penny-pinching is a national pastime. But people are still opening their wallets for smartphones. Sales of BlackBerrys, iPhones and other smartphone models are rising smartly and are projected to increase 25 percent this year, according to Gartner, a research business. Widely anticipated new models like the Palm Pre, which went on [...]

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